Simplifying Schengen Visa Applications

GovAssist partnered with layered.video to create this engaging explainer video, part of a 10-video series showcasing their visa concierge services. Focused on the Schengen visa process, this video combines intricate environments, textured scenes, 2D character animations, and precise UI elements to guide viewers through avoiding costly application rejections. Delivered under a tight deadline, this project contributed to a seven-figure sales success, highlighting the impact of clear, compelling storytelling.

The Challenge

At GovAssist, we're on a mission to simplify our clients' Schengen visa application process. We want a video that breaks down the complexities, highlights common pitfalls that lead to costly rejections, and showcases how our concierge services provide peace of mind. Since this explainer is part of a more extensive 10-video series, it is crucial to maintain a cohesive visual style while delivering an engaging, concise narrative that resonates with our diverse, global audience.

The Solution

To bring this vision to life, we crafted a dynamic explainer video that seamlessly blended storytelling with practical information. Using textured 2D animations and carefully designed character elements, we recreated the Schengen visa journey in a way that felt approachable yet professional. The video featured visually engaging UI elements to map out the process clearly, while intricate backgrounds and thoughtful transitions kept viewers engaged. We worked closely with GovAssist to ensure every detail aligned with their brand, delivering the video on a tight deadline. The final product not only fit cohesively within the series but also helped drive significant engagement, contributing to their impressive seven-figure sales milestone.